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MOTOR Driven: The Volvo Trucks Story

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Volvo Trucks has been around since 1927, and today, it is a leader among the world’s heavy truck and engine manufacturers. The company manufactures a wide range of on-highway and vocational Class 8 vehicles. Every new or used purchase is supported by a strong dealer network and industry-leading parts and service programs that smooth your ride on the road.

A critical component to successfully keep trucks on the road is supporting their network of dealerships and fleet customers with all necessary parts information. Volvo Trucks has been a longtime user of MOTOR’s Parts Data, which has allowed MOTOR to be a partner in many of their parts information solutions. Volvo Trucks has found MOTOR’s services to be best-in-class and the team at MOTOR offers solutions to problems they face.

In 2015, Volvo Trucks wanted to improve the user experience within its eCommerce platform. With MOTOR’s help, the Volvo team successfully integrated parts cross-reference information within the transaction flow, which resulted in a significant improvement in part number accuracy that led to incremental sales. While developing this solution, there were challenges merging the various sources of parts information required to make it work successfully. Volvo Trucks sent MOTOR the missing parts information and relied on them to work through the issues. Having a partner like MOTOR took pressure off the Volvo team and allowed them to focus on other elements of the project.

Christopher Buss, Manager, Digital Strategy and Development at Volvo Trucks, said, “Without [the MOTOR] team’s expertise, we would have had a much longer project development cycle. MOTOR is our first choice for Heavy Truck parts information.”

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